The rules of social media
Jan 6 2010
Posted by: Paul Matthews
Rule number one:
There are no rules.
Sure there are ways that you should do things and a lot of ways that you shouldn’t, but for all intents and purposes social media and the law by which it is governed, is not too dissimilar to how we live in the real world. ‘Do unto others…’, build relationships, show respect and generally be nice; all of these social etiquette practices apply online and act as a guide to how we should behave.
If understood, the success of campaigns, initiatives or ideas that people/companies have will rise and fall on the response of the desired recipients: the community you are looking to engage with.
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