Social Media Myths
May 6 2010
Posted by: Alex Erasmus
Edelman Digital recently interviewed Brian Morrissey, Digital Editor of AdWeek at the Marketing 2.0 Conference in Paris.
Morrissey gave a rundown of his ‘Social Media Myths’, which included:
- Social Media isn’t just about listening
- You can sell, you just have to do it right
- You can buy friends (Microsoft recently did it for its Facebook page by offering free ‘Farmville money’)
- Sponsored links. incoporated advertising can work with Social Media and is going to be the future
Some good points there, but what do you think? Are we going to continue to see the Social Media landscape evolve and will it one day come full circle and be just like TV and other media that talks to the consumer, rather than with them?
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