
Alex Erasmus
Website: http://www.twitter.com/alexerasmus
Profile:
Alex Erasmus works on a number of clients at Bullet PR and is a specialist in online strategy and brand management. Prior to Bullet PR, he worked in various PR and marketing roles since graduating from university with a BA in Politics and Business. He has a keen interest in social media and the way it is transforming modern business practice.
Posts:
Great PR ideas often come from making connections - 19 Sep 2011
in Media relations & Online PR & Public Relations
Public Relations and Voyeurism 2.0 - 03 Aug 2011
in Advertising & Online Communities & Online PR & Public Relations & word-of-mouth
Entertain us, help us or leave us alone - 25 Jul 2011
in Online PR & Public Relations
Sharing & consuming: the PR implications for the internet of the future - 12 Jul 2011
in Advertising & Online Communities & Online PR & Public Relations & Social Media & Social Networking & Video
Social media for retailers - 26 Jun 2011
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media & Social Networking
When any PR is good PR - 19 May 2011
in Advertising & Blogging & Content & Media relations & Online PR & Public Relations
PR, advertising and marketing: what’s the difference and why does it matter? - 06 May 2011
in Advertising & Blogging & Content & Media relations & Online PR & Public Relations
What PR agencies can learn from the problems caused by freedom of information - 06 Apr 2011
in Blogging & Content & Media relations & Online PR & Public Relations & Social Media
If it ain’t fun, why are we doing it? - 24 Mar 2011
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media
The Future of Social Networking is Smaller. But what does this mean for PR? - 13 Mar 2011
in Blogging & Content & Ethics & Online Communities & Online PR & Public Relations & Social Media & Social Networking
Culture Vultures and the PR Agency Hygiene Factor - 15 Feb 2011
in Blogging & Development & Employee Communications & Public Relations
Lessons from the PR frontline - what I’ve learnt so far - 11 Feb 2011
in Blogging & Content & Development & Media relations & Public Relations & Social Media
Will Facebook enter banking and why is it important for PR? - 02 Feb 2011
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media
When a brand becomes super – what PR professionals can learn from Starbucks #markchat - 25 Jan 2011
in Blogging & Content & Development & Online Communities & Online PR & Public Relations & Social Media
Location based online marketing – it’s about context - 16 Jan 2011
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media
PR People Take Note - Targeted Social Networks Are Coming - 13 Jan 2011
in Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Social Media & Social Networking & word-of-mouth
What will be the key social media theme of 2011? - 09 Jan 2011
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media & Social Networking
2010 was great, but 2011 will be better - 20 Dec 2010
in Advertising & Blogging & Content & Measurement & Media relations & Online PR & Public Relations & Social Media
#markchat : The Idea Economy – how do we think creative before delivery? - 14 Dec 2010
in Blogging & Content & Online Communities & Online PR & Social Media
#markchat Summary: Personal Authenticity vs Professional Brand – Where Do They Meet & Diverge? - 09 Dec 2010
in Blogging & Content & Development & Media relations & Online PR & Public Relations & Social Media
#markchat : Personal Authenticity vs Professional Brand – Where Do They Meet & Diverge? - 06 Dec 2010
in Blogging & Content & Development & Online Communities & Online PR & Public Relations & Social Media
Two Ears, One Mouth: Social Media and Continuous Dialogue - 02 Dec 2010
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media
Social Media Junction 2 - The Public Sector Workshop - 15 Nov 2010
in Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Reputation Management & Search Engine Optimisation & Social Media
Brothers in marketing: does collaboration between creative agencies work? #markchat - 09 Nov 2010
in Advertising & Content & Online PR & Public Relations & Social Media
Does a smaller budget increase creativity? #Markchat tomorrow at 12.30pm - 03 Nov 2010
in Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Social Media
Does NZ ‘ness’ matter for brands? #markchat - 28 Oct 2010
in Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Social Media
PR talking point: Size does matter, just not in the way you think - 21 Oct 2010
in Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Social Media
Does branding enable B2B business? #markchat - 20 Oct 2010
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media
PR Conundrum: How to turn ‘like’ into ‘I’ll buy’ - 18 Oct 2010
in Blogging & Media relations & Online Communities & Online PR & Public Relations & Social Media
#markchat round three: social media and ROI - 14 Oct 2010
in Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Social Media & Social Networking
Bullet PR speaks on ‘Social Media for Professional Networking’ at Social Media Club - 14 Oct 2010
in Blogging & Content & Online Communities & Online PR & Public Relations & Reputation Management
#Markchat: social media engagement is fine, but how do you evaluate and define ROI? - 11 Oct 2010
in Blogging & Content & Online Communities & Online PR & Public Relations & Social Media
Twitter chat: a short relevant conversation about marketing and PR - 30 Sep 2010
in Blogging & Content & Media relations & Online Communities & Online PR & Social Media
Do we need Twitter as a Mini-Facebook? What PR Consultants need to be aware of - 15 Sep 2010
in Blogging & Content & Media relations & Online PR & Public Relations & Social Media
Google Instant; impact on online content and PR - 13 Sep 2010
in Blogging & Content & Online PR & Public Relations & Search & Search Engine Optimisation
The Complexities of Social Media Monitoring for PR Agencies - 30 Aug 2010
in Blogging & Content & Measurement & Online Communities & Online PR & Social Media
Music, Social Media and PR - 27 Aug 2010
in Content & Online Communities & Online PR & Social Media
The Human Touch - 17 Aug 2010
in Advertising & Blogging & Content & Measurement & Media relations & Online PR & Public Relations
‘Word of mouth’ marketing is social media, PR and all of the above - 21 Jul 2010
in Blogging & Content & Online PR & Public Relations & Social Media & word-of-mouth
The missing link: when sales, PR and advertising are disconnected - 19 Jul 2010
in Advertising & Blogging & Content & Measurement & Media relations & Online Communities & Online PR & Public Relations
Beyond the guff, is all this social media stuff just advertising and PR in disguise? - 13 Jul 2010
in Advertising & Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Social Media
Change the PR channel, ‘Google Me’ is about to start - 01 Jul 2010
in Blogging & Content & Online PR & Public Relations & Search & Social Media
Online public relations and the privacy debate - 04 Jun 2010
in Advertising & Blogging & Content & Media relations & Online Communities & Online PR & Public Relations & Social Media & Social Networking
Are location based services the next wave of social media or just hype? - 27 May 2010
in Blogging & Content & Development & Media relations & Online Communities & Online PR & Public Relations & Social Media & Social Networking
The Future of PR? - 25 May 2010
in Blogging & Content & Media relations & Online PR & Public Relations
Brands battling it out as World Cup looms large - 24 May 2010
in Advertising & Content & Development & Measurement & Public Relations
Wave goodbye to Foursquare and Gowalla - 07 May 2010
in Online Communities & Search & Search Engine Optimisation & Social Media & Social Networking
Social Media Myths - 06 May 2010
in Advertising & Blogging & Content & Social Media
Not mobile optimised? Then you’re not in business - 03 May 2010
in Content & Development & Online Communities & Online PR & Public Relations & Search & Search Engine Optimisation & Tools
Targeting YouTube for marketing campaigns - 23 Apr 2010
in Online PR & Public Relations & Search Engine Optimisation & Social Media





